The Many Faces of Political Eve

Representations of Queensland Women Parliamentarians in the Media

Authors

  • Julie Ustinoff

DOI:

https://doi.org/10.1017/S132181660000413X

Keywords:

Queensland women parliamentarians, media representations, assumptions and clichés

Abstract

‘Forget Policy — I've Got Great Legs!’ That newspaper headline was one of the most interesting if not anomalous banners to appear during the 1998 federal election campaign. It was run in the Daily Telegraph as the header to an article about Pauline Hanson, who was busy campaigning for the Queensland seat of Blair in the state elections. As one might expect from the headline, the story dismissed any consideration of Hanson's political agenda in favour of blatant and highly sexualised comment about her very feminine physical attributes. Whilst this sort of media attention openly negated Hanson as a serious political force, it was indicative of the way the media had come to portray her since she arrived on the political scene two years earlier. Moreover, it was symptomatic of the media's widespread concern with portraying female politicians of all parties in accordance with worn-out assumptions and clichés, which rarely — if ever — were applied to their male counterparts.

Author Biography

  • Julie Ustinoff

    Julie Ustinoff is the co-author with Kay Saunders of A Crowning Achievement (2005), which focuses on the Miss Australia Quest and its connection to philanthropic endeavours, business sponsorship and the construction ofideal Australian womanhood. Her areas of interest are Australian history, particularly social and cultural history, the history of education, gender studies and the media. She has a PhD in history from the University of Queensland.

References

Daily Telegraph (Sydney), 15 September 1998: 1, 4.

Courier-Mail (Brisbane), 4 March 1996: 3.

Courier-Mail, 4 March 1996: 3.

Pauline Hanson, maiden speech in federal Parliament, 10 September 1996.

Hanson, maiden speech.

Jenkins, Cathy, ‘The More Things Change: Women, Politics and the Press in Australia’, Ejournalist. 2(1) (2002): 2.

Jenkins’ study covers the period beginning with Edith Cowan in 1921 and ends with Joan Kimer in 1990, but also considers more recent coverage.

Jenkins, ‘The More Things Change’: 6.

Private lives were defined as those covering: spouse, children, relatives, physical appearance, dress, personality, age and background. Public lives were defined as those issues relating to: education, work or profession, community, politics and sport.

Jenkins, ‘The More Things Change’: 14.

Elizabeth van Acker, ‘Portrayals of Politicians and Women's Interests: Saviours, “Sinners” and “Stars”’, paper delivered at the Australasian Political Studies Association Conference, University of Tasmania, Hobart, 29 September–1 October 2003: 3.

van Acker, ‘Portrayals of Politicians and Women's Interests’: 2.

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Courier-Mail, 8 August 1980.

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See, for example: Courier Mail, 24 March 1980, 19 September 1981, 8 December 1982, funeral notice 1 September 1986, and 2 April 1987.

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See Breit, Rhonda, Harrison, John, Hirst, Martin, McLellan, Trina and Barlett, Desley, ‘Ethics in Journalism and Cheryl Kernot: A Colloquium’, Australian Studies in Journalism, 10–11 (2001–02): 33–57.

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van, Acker, ‘Portrayals of Politicians and Women's Interests’: 11.

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Rothwell, Nicolas, ‘Thirteen Ways Not to Think About Pauline Hanson’, in Abbott, Tony et al. . (eds), Two Nations (Melbourne: Bookman Press, 1998): 161–68.

Lake, Marilyn, ‘Pauline Hanson: Virago in Parliament, Viagra in the Bush’, in Abbott et al. ., Two Nations: 114.

Acker, van, ‘Media Portrayals of Politicians and Women's Interests’: 13.

Marilyn Lake cited in van Acker, ‘Media Portrayals of Politicians and Women's Interests’: 13.

Jenkins, ‘The More Things Change’: 20.

Clack, Peter, ‘Hanson Savaged, Cheated by Relentless Media Ridicule’, Australasian Business Intelligence, 20 January 2002.

Sunday Mail (Brisbane), 30 June 2002.

Published

2005-11-01

How to Cite

Ustinoff, J. (2005). The Many Faces of Political Eve: Representations of Queensland Women Parliamentarians in the Media. Queensland Review, 12(2), 97-106. https://doi.org/10.1017/S132181660000413X