FIRTH, Peter. The Toothpaste of Immortality: Self-construction in the consumer age by Elmer Hankiss. Washington, DC: Woodrow Wilson Centre Press and Baltimore: The John Hopkins University Press, 2006. ISBN-13: 9780801884214, 448 pp., hb $60.00. Implicit Religion, [S. l.], v. 12, n. 2, p. 226–229, 2009. DOI: 10.1558/imre.v12i2.226. Disponível em: https://journal.equinoxpub.com/IR/article/view/3603.. Acesso em: 14 aug. 2024.